San Francisco's Launch Fest Signals Enthusiasm for 2015's Tech Economy

San Francisco's Launch Fest Signals Enthusiasm for 2015's Tech Economy 2015-03-10-1425978464-789797-Launch.png



Co-authored by Hannah Bree Hanson



Whether it's weekend hacked innovation, or unveiling funded, fully-functioning products, San Francisco's technology arteries can be used to gauge the greater sentiment about our country's interest and investment in innovation.



That's what San Francisco's Launch Festival does each year. Launch founder Jason Calacanis curates the world's most interesting new ideas into the largest start-up festival once a year. From mobile apps to the internet of things, hundreds of companies demoed and competed to be #1. Angels and Venture Capitalists walked the aisles in search of a hot new investment.



After watching the Launch demos or making my way through the demo pit, these companies stood out as great new products for both consumers and companies.



Little Bird

Listening to the right people can sometimes be a struggle, especially living in a social media influenced world where we're all inundated with messages. Little Bird understands the importance of listening to the right influencers to a business, and focuses on gather social media data to inform your company what everyone's talking about, so you can better build products, white papers, and even reach out to those who matter. Marshall Kirkpatrick, CEO knows better than anyone and shared, "Customers are people who love data and want to convey and appreciate the value of listening beyond themselves. If you went to a party and listened to only people talking about you, you wouldn't have many friends."



HandUp

HandUp is the feel good company that not only helps those who are desperately in need, but it focuses on the communal aspects. You can start a campaign for a cause, homeless person, friend in need, and help raise money in your community through social sharing. Utilizing a service like HandUp legitimizes the cause and further allows communities to watch out for each other.
















Better

As our health care changes radically due to the Affordable Care Act, companies and consumers struggle with new bills, understanding policies, and dealing with both new insurance pools as well as doctor's offices. Better gives you a Personal Health Assistant who handles the busy work for you. Companies or individuals can sign up for Better to make health care seamless.












Weave

Professionals have been chattering about the need for a "Tinder for Networking". The team at Weave heard us all, and created a mobile app that syncs into your Linkedin, and allows you to right swipe other professionals around you to meet for coffee and network. It's a step above going to a meet-up where half the professionals aren't a good resource, this lets you cut through the chaff and meet individuals close by. You can even hunt for a co-founder or Angel using their "rooms" feature.












SwagTag

Like contests? Like free swag? Or maybe you're a brand trying to get in front of millennials who like to post onto social media hourly. SwagTag is the brainchild of investment banker Duncan Robins, and e-commerce whiz Danny Beckett Jr. Both had a history of working with brands and knew there had to be a way to give big and small brands alike a social tool that will get in front of the right audience and allow them to share. They created mobile app SwagTag as the answer. Brands post picture and video contests offering free swag to the winners, and audiences post their content and the more likes, shares, and comments, the more points. Whatever entry has the most points based on their ability to share, wins!



Glitchi

Ever since a troupe of unseemly characters on 4chan hacked both the female celebrities icloud accounts and Snapchat users private pics, anyone who takes compromising and even uncompromising photos have become concerned about privacy. Glitchi co-founder understands this well, as she herself was hacked and had her identity stolen. Regarding the recent hacks, she shared "We all do it. Celebrities are people. It's gives me a terrible feeling that there are people out there who want to embarrass and expose these women."



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This gave rise to creating the most secure app possible where users are given the ability to "glitch" the app so that only the receiver can unencrypt and read or see the message.



FirstDerm

This new app can literally be used by anyone. We all suffer from skin conditions, whether it be a rash, hives, warts, a mole, or pesky acne. No one is immune! First Derm allows you to stop sending pics of your skin condition to your friends with the caption "what is this?!" and send directly to a dermatologist. Seventy percent of patients do not have to see a doctor and most everyone sees results within 24 hours from a board certified derm.








Oura

Wearables are the latest trend, whether it's tracking your body's habits or sporting the latest watch. Oura is a ring for your finger that tracks daily habits such as sleep, and gives valuable insights. Data means nothing if you can't interpret, and Oura seeks to do so. Built for comfort and a sleek design, Oura shows you optimal sleep times for better performance. They're currently in pre-order, but will be available sometime in Fall 2015.



The audience-voted winners of Launch 2015 are here.
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